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Advance Web Development & Internet Marketing Blog

Best Places To Get Free Stock Photos & Icons For My Website 2017

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Finding the right photos or icons for your website is a crucial part of web design that is often underestimated. The use of the right images can mean the difference between a website that just looks “ok” and a website that has that professional edge.

Unfortunately finding either one of these can be both pricey or time consuming if you don’t know where to look.

In regards to photos if you have a talent for photography (and own a nice camera) you might be able to get away with taking pictures yourself. In most case however you’re likely stuck hiring a photographer or using one of the various expensive stock photo websites out there such as Ghetty, Shutterstock or IstockPhoto.

When it comes to icons if you’re an experienced graphic designer you might be able to create these yourself. If you require several icons for a project however drawing them one by one (with your favourite vector software) takes time, often more time than you have.

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Advance Web Development & Internet Marketing Blog

12 SEO Commandments of 2017 For Beginners

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SEO is an ever evolving process and you can expect new twists and turns with each passing year. Businesses that are successful in their SEO efforts (long-term) are able to accurately predict any changes that may occur in advance.

This could include changes to Google’s algorithm, changes in technology, or the evolution of social media and other forms of internet marketing.

Although no one can be certain what will impact search engine results entirely, most SEO experts will agree on certain key components. We call these components the 12 Commandments of SEO which is a great resource for beginners to understand search engine optimization better.

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Free Tools To Help Improve Website Performance 2017

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Part of what makes a great website is paying that little extra attention to detail when it comes to performance.  A website that looks great but fails in other areas of usability can hinder your customer’s overall experience with your business online.

That means less traffic, higher bounce rates and inevitably poorer sales down the road. To avoid these obstacles it’s important to do a full analysis of your website and understand what areas of improvement you need to focus on most.

Fortunately there are some great free tools available online that will help you identify your website’s strengths and weaknesses from a performance standpoint. Using these on a regular basis will help you spot problems in advance and keep your audience (and search engines) happy.

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21 Website Terms & Definitions You Want To Know But Were Afraid To Ask

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When first enlisting the services of a web developer you’re likely to hear many technical terms thrown about you are unfamiliar with (or just flat out don’t understand). Rather than just smiling politely with a puzzled look on your face we’ve decided to make things a little bit easier.

Here are the Top 21 web design terms and definitions you wanted to know but were afraid to ask….this time in English. 

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Free Or Cheap Ways To Advertise Your Business You May Not Know About

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Marketing your business can be a challenge, especially if you are a start up or self-owned business. With every advertising dollar spent coming right out of your pocket finding smart ways to promote your brand can make or break you.

Ideally you must find creative, low cost, or preferably no cost ways to get your name out there. Fortunately however there are some innovative ways to do this which won’t break the bank in the process.

As a Calgary marketing firm who specializes in helping new businesses make the most out of every penny here’s our top 10 list of free or cheap ways to advertise you may not know about.

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Why Blogging Matters For Your Business

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Blogging has become one of (if not thee) most important ways to market your website online. Any website you build nowadays usually has a blog already included along with an RSS feed that automatically distributes your blog content to various search engines.

Admittedly I was one of the last stubborn holdouts when it came to blogging and didn’t see the value early on. I figured people likely don’t care what I am writing and my time could be better used elsewhere. What’s the actual point anyway if I don’t see immediate results in my bank account?

There are a lot of webmasters even now who wonder why writing articles (that people may not even read) is necessary. No doubt the process can be tedious, especially when you’re not sure what the end goal is suppose to be.

For that very reason we’ve created a simple list of reasons why people blog, why you should too, and what you have to gain when it’s all said and done…

 

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TOP 11 TRAITS OF SUCCESSFUL SMALL BUSINESS OWNERS

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It’s the dream of many people to start their own business and be “free” of a typical 9 to 5 work week. Afterall what’s not to like about making your own schedule with no restrictions on how much money you can earn? There is no denying the appeal although it’s said that 90% of all startup businesses still fail and realistically that number could even be higher.

So what are the deciding factors that determine which people “do” their own business and which people just “want to do” their own business? The difference is very rarely intelligence, education or even work ethic. In most cases it’s characteristics or traits that business owners have (or develop over time) that allow them to succeed where others fail.

The Top 11 Traits Of Successful Small Business Owners That Give Them An Advantage Over The Rest…

10 Simple & Free WordPress Plugins Any Beginner Should Know About

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WordPress is supposedly the content management system that makes it easy for anyone to create their own website. For people without a tech savvy background however even getting WordPress up and running can be a chore in itself.

Although there are thousands of awesome WordPress plugins available the better they are the more complicated (and expensive) they likely will be. Fortunately the are some free options available that you may or may bot be aware of.

If you’re someone who doesn’t what  to invest a lot of time learning WordPress (or hiring a freelance web developer) here are the simplest FREE WordPress plugins designed to make your life easier…

SEO For Dummies - The 12 Commandments of SEO In 2016

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Explaining how SEO works to a client can sometimes be like explaining car mechanics or nuclear physics to an eight year old. You can try but it will likely go way over their head 99% of the time.

In reality however SEO is not as difficult as some SEO experts make it out to be. With the right willingness to learn anyone can have their website rank respectably in Google and other search engines.

Make no mistake about it SEO is hard work but we’ve compiled a simple list of “commandments” that should make your journey a little easy. If you abide by these your chances of SEO success are high, even without a professional SEO company to help…

How To Choose The Perfect Domain For Your Website 2016

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Choosing the right domain name for your business is the important first step in creating and effective online presence.  Your domain name represents your brand and how customers will identify with you when first viewing your website. Picking a smart domain name will give you many advantages, whereas making an uniformed decision will create complications you don’t want or need.

What Makes A Good Website In 2016

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Having a strong web presence online has never been more important then it is now. It is twice as likely a potential customer will find your business online as opposed to any other advertising method. A great website can help elevate your business to new heights, a bad website can actually damage your business in ways you don’t even realize. If there is one aspect of your marketing campaign you don’t want to cheap it’s building a website that meets (or exceeds) the current standard in your industry. If your not exactly sure how to do that however we’ve assembled a simple list of tips that should make the process a little easier.

How To Improve Website Conversion Rates & Get More Sales

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Getting traffic to your website is only the first step when it comes to generating better leads and sales through your website. It’s also very important to understand how to convert visitors into buyers once customers find you online and are interested in your product or service. Here are some basic tips that will help your website product better results with customers putting more money in your bank account and ensuring you do better business online.

Avoiding Website Regret - 12 Steps to Choosing the Right Web Design Company For Your Business

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Choosing the right web design company for your business will be one of the most important decisions your company makes from an online marketing perspective. Since new customers are most likely to look for products and services online your website will often be their  first stop when checking out details about your business. A good website has the power to improve you business tremendously…..a not so great website….well….that’s another story. Learn 12 simple steps that will help you pick the right web design business for you so you can generate better sales and leads online…

20 Common Website Terms And Definitions You Should Know But Were Afraid To Ask

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If you feel a little bit in the dark about all the various website terms & definitions thrown around don’t worry you are not alone. Trying to keep up with all the latest information regarding online marketing jargon can make your head hurt especially if you are unfamiliar with the industry. We’ve compiled a simple list to bring you up to speed on some of the various words web developers say when you aren’t entirely sure what they are talking about…

Guest Posting: Are you a talented writer that wants to contribute a guest article to our blog? If so send us an email at CWDNOwner@gmail.com along with a recent sample of your work. If we like what we read we’ll add your blog post alone with a link and credit to your website. No spam please….