As someone who’s worked as a web designer for close to 17 years, I can tell you that the ups and downs of this career can take many interesting twists and turns.
The appeal is obvious on paper—it’s visual, creative, fun, something you can often do remotely, and you may not even need advanced schooling to get started.
Although I did go to school and graduate in web and graphic design, we now live in an era where there are many different paths to success. There’s no single “correct” route.
I’m often contacted about how to start a career in this industry, including questions about schooling, practicums, and training opportunities. Here’s what I would advise before taking the plunge:
1. School Isn’t Required—But It’s Still Recommended
We live in a digital world where almost all information can be found online—through YouTube videos and countless affordable courses. At the end of the day, your skills and results matter more than your education alone.
That said, school helps you learn a broader range of skills, gain experience from instructors, and build connections that are hard to find elsewhere. If you’re looking to work for a company rather than go solo, it’s still a big advantage.
2. It’s One of the Most Continuous Learning Careers Out There
In many industries, you learn your skills once and apply them for years. In web design, technology evolves constantly—sometimes monthly.
Software, browsers, search engine algorithms, and development tools are always changing. If you’re not committed to ongoing learning, you’ll fall behind.
3. Getting a Job Can Be Difficult
Web design can be one of the harder industries for job placement after school. There simply aren’t that many large companies hiring big teams.
Even larger businesses often only have small web departments, which limits opportunities compared to more traditional or trade-based careers.
4. The Job Market Isn’t Traditional
If you become a doctor or dentist, your career path is fairly clear. Web design is different.
A lot of work is freelance or contract-based, especially early on. Many designers start with it as a side hustle while building their portfolio and reputation.
5. You’re in the Communication & Customer Service Industry
Some people assume web design is ideal for introverts—and in some cases, it is. But in reality, you’ll often be working directly with clients.
You need strong communication skills, the ability to understand client needs, and the patience to guide them through the process. Without this, your growth will be limited.
6. You Must Embrace Technology
Web design and technology go hand in hand. You need to stay current with trends, mobile devices, search engines, voice technology, and more.
If adapting to new technology feels overwhelming, this career can be challenging.
7. There’s a Very Technical Side
Many people are drawn to the visual side of design, but there’s also a technical component.
You’ll deal with domain names, hosting, email setup, security, and troubleshooting. Even if you’re not naturally technical, these skills are unavoidable.
8. You’re in the Marketing Business Too
Building a website is only part of the job. Clients often expect results—traffic, leads, and growth.
Understanding SEO, advertising, and digital marketing is essential if you want to stand out and provide real value.
9. Growth Opportunities Can Be Limited
Even if you land a role at a larger agency, long-term advancement opportunities may be limited compared to other industries.
There are high-paying roles out there—but they’re fewer and more competitive.
10. Your Portfolio Matters More Than Your Resume
Employers care less about grades and more about what you can actually do.
A strong portfolio of real-world work is essential. You’ll be judged against others based on your output, not just your credentials.
11. Freelance Competition Is Intense
The freelance market is extremely saturated. Competing for jobs can feel like finding a needle in a haystack.
You’ll often be competing against thousands of designers globally, with only a small percentage landing consistent work.
12. Getting Good Takes Time and Experience
Creating your first website is a great accomplishment—but reaching a professional level takes years.
You’ll be competing against experienced designers with deep skill sets. Growth comes with time and consistent effort.
13. Time Management Is Critical
Meeting deadlines, managing projects, and keeping clients happy are essential skills.
This isn’t something most people are naturally good at—it’s learned through experience.
14. There Are Stressful Moments
While not as intense as some professions, web design isn’t always relaxed.
When a website crashes or emails stop working, clients expect fast solutions. You need to stay calm and think clearly under pressure.
15. Working with Clients Is a Skill in Itself
Every client is different. Personalities, expectations, and communication styles vary widely.
Learning how to manage these relationships effectively takes time and experience.
16. The DIY Market Is Growing
Just like streaming disrupted video stores, DIY website builders are changing the industry.
While they’re not yet a full replacement for professional work, they’re improving quickly and will continue to challenge the market.
17. Job Stability Can Be Unpredictable
Many web design agencies come and go. Even stable-looking companies can lose momentum over time.
If you value long-term job security, this industry can feel uncertain.
18. Pay Varies Widely
There’s no standard salary in web design. Income can vary greatly depending on your role, experience, and whether you freelance.
There are high-earning opportunities—but they’re not guaranteed.
19. The Degree Debate Is Real
A web design degree isn’t useless—but it doesn’t guarantee success either.
Many graduates end up switching industries due to the unpredictable nature of the field.
20. Persistence Is Everything
Your motivation will be tested constantly. You need to keep learning, improving, and pushing forward.
In this industry, if you’re not getting better, you’re falling behind.
Final Thoughts
Now that you’ve learned more about a career in web design, take time to weigh the pros and cons honestly.
If this list didn’t discourage you—and maybe even excited you—then it could be the right path for you. You’ll never know unless you try.
Whether it becomes your full-time career, a side hustle, or simply a skill you enjoy, there’s a lot to gain.
If you need help from experienced professionals, visit Advance Web Solutions. We work with businesses of all sizes and are always happy to help. Although we are airdrie web design professionals, we work with clients throughout Canada and around the world.